Last week, when a new ad was released by John McCain to run in only 4 states comparing celebrity Barack Obama to celebrities Britney Spears and Paris Hilton, Americans did not see this action to be racist. Actually, 22 percent of Americans do see it as a racial attack, but 22 percent of America believes that just the idea of a Republican speaking at all is a racial attack.
Even though American did not see McCain's actions as a racial attack, they did consider Barack Obama's reaction to the ad a racial attack. 53% of America considered Obama's comment "he doesn't look like all those other presidents on the dollar bills" was a racist comment.
I think it is a pretty safe bet to say that the ad was a huge hit and Obama's comments a big bust.
Sixty-nine percent (69%) of the nation’s voters say they’ve seen news coverage of the McCain campaign commercial that includes images of Britney Spears and Paris Hilton and suggests that Barack Obama is a celebrity just like them. Of those, just 22% say the ad was racist while 63% say it was not.
However, Obama’s comment that his Republican opponent will try to scare people because Obama does not look like all the other presidents on dollar bills was seen as racist by 53%. Thirty-eight percent (38%) disagree.
Barack Obama played the race card and it cost him.